Types of SEO techniques to rank your website

Starting a website is an easy task. But bringing traffic to the website and blog articles is a challenge. In this article let’s see the types of SEO techniques to bring traffic to the website.

Every individual starts a website only for making money. But what if you don’t get any traffic even you work hard? Moreover, there would be no use to just run a website with zero returns.

Let’s jump into the ways to get traffic with a few proven techniques.


What is SEO in Digital Marketing?

Search Engine Optimization (SEO) is a way to optimize our content on the internet. For suppose there are 100s of bloggers writing articles on the same topic. But the search engines will show them in order.

This order of listing the articles is based on SEO. If the web page is optimized according to the rules, the rank of that page increases. The rank depends on many SEO factors.

SEO

The priority of ranking the articles is not in any individual hand to change. It’s an algorithm set by search engines that run comparing the types of SEO techniques.

The more accurate the SEO, the rank improves higher. As the rank is more, the article will move to the first page of the search results. When our article is seen on the first page, the traffic would increase in total.

In such a way, as the traffic of a website, increases the returns and revenue from the website also improve. Finally, SEO is very important in Digital Marketing.


Bluehost


What are the types of SEO in Digital Marketing?

SEO is mainly into two different types. On-Page SEO and Off-Page SEO. One Page is something that comes within the website. But Off-Page comes with external works apart from the website.

On-Page SEO consists of many factors that should be considered while designing and writing articles. We can optimize the on-page SEO easily within the website using a few SEO tools.

But, Off-Page SEO is not that easy to improve your rank in the search engine. We need to work on improving many factors to bring our rank and display our article on the first page.

how to improve website traffic

Both Off-page and On-page has equal importance. But the challenge is that On-Page is very easy to do by anyone, But the difference falls in Off-page SEO.

Do ever reach the second page of any google search? no right. And we even know that we can find the results on the next page, we won’t move to the next page.

Similarly, when our On-page and Off-page not perfect no one is going to open our website to get information. That’s how the types of SEO work in digital marketing.

Know more about Steps To Create An Awesome WordPress Website


         


What are the Types of On-Page SEO techniques in Digital Marketing?

As we discussed, On-Page SEO is related to the page content. Let’s go in-depth into the page content factors which are responsible for the On-Page SEO.

Titles, URL structure, Meta description, Keyword optimization, Image Optimization, Alt Text, Heading tags, Content Optimization, Bounce Rate, and CTR. Let’s go through each in detail.

The title means the title of the particular article we write. Url structure of the same article needs to be short and exact. Meta Description is a short note on the complete article.

website ranking ways

Keyword optimization is where we need to use the keyword in the article. So that the Serch engine can calculate as a relevant article.

Image optimization is where image storage is taken into consideration. Here we need to optimize the image into less storage version to load the image faster with any slow internet connection.

Image optimization can be done with many web press plugins like short pixel, Smush, EWWW, etc or we can manually optimize it before uploading it into the website using tiny jpg or Optimizilla.

Alt Text is something that is read by the search engine bots. The algorithm can figure out the images when we provide alt text.

Heading tags are which describe the content into paragraphs that improve the user’s experience.

on page seo example

Content optimization is the amount of value we provide in the article. The uniqueness will make our article stand out.

The bounce rate depends on the time the users spent on the page. When the users just open and close the page within seconds, the bounce rate increases and the ranking goes down.

Click-through rate (CTR) is something that improves the ranking when the content and the titles are attractive. The chances of users clicking our articles will be more and ranking goes up when the click-through rate is more.

 

To know more about SEO check this articleWhat Is SEO? – A Beginner’s Guide” 


         


What are the Types of Off-Page SEO techniques in Digital Marketing?

Off-page SEO is more important than on-page SEO. Because On-page SEO is done with simple and basic steps. But it’s not that easy to do Off-page SEO.

Every way of optimizing the website in an external way falls under off-page. That would include article submissions, Bookmarking, Directory submissions, Blog Commenting, Quora Commenting, Pinterest image pinning, and many more.

But these ways take months and even years to rank. That too there is no guarantee in getting more traffic. It all depends on the content and people’s engagement with it.

Every search engine keeps changing its algorithms frequently. Depending on a single course of traffic generation is not that easy to run a website. As the generation changes, we need to focus on many things for that.

Off page seo

There are a few ways of doing Off-page SEO which include,

Press release: The press release is a kind of advertising our content our service. So that we can grab the user’s attention. The brand matter more when figuring about the ranking anything.

There are many Free press releases and Paid Press releases to go with. Prefer to go with a paid one to see the results quickly.

Guest Blogging: Guest blogging is a modern way to get backlinks to improve website rank. In guest blogging, we need to ask the people of other websites for an opportunity to write a blog on their website.

So that we can add backlinks to our website. But why backlink? Backlink symbolizes that a website is referring to your content for more information.

Finally, when we have more backlinks, the search engine algorithms will build truth on our articles and rank our website on the first page.


Canva pro


How to Get Traffic to a website?

Apart from following SEO techniques, we need to focus on choosing the right keyword and a quality backlink from the ranking website. Let’s go into detail about choosing the right keyword.

Before writing an article we need to make research on the topic. And know the number of people searching for that particular topic. For suppose if you write an article that has no search volume, it’s really a waste of time with no traffic.

So, Keyword research is a must. let see how to start it.

For example, let search in the best SEO search tool Ahrefs.com for reference.

Here, we need to consider the high volume keyword which is more than 1000. Secondly, keyword difficulty should be between 0 to 20 for better results.

Ahrefs seo

There is a result of our search on ahrefs, which concludes that the keyword difficulty is 13 and search volume is 1.0k. So that we can proceed with this.

And we need at least 15 backlinks to rank on top 1o in google on that particular keyword. So that our article will be seen on the first page, and we can get organic traffic easily.

But, even being on the first page, we may not get complete 1K traffic. It’s like, that 1 K  searches were divided among all the pages on the first page.

Let’s go through a detailed search volume each article is getting on that keyword.

keyword ranking list

In conclusion, we can see that only 38% of search traffic is clicking the first article. and the remaining traffic is divided among the other website articles. But, something is better than nothing. We need to try to go top of the page to get more traffic.

To improve our rank we need to get backlinks from these ranking websites. So it would be easy to reach high on the first page.

Apart from ahrefs, there are many SEO keyword research tools like Semrush tool, MOZ Tool, Ubersuggest, Google keyword planner, SEO workers, WooRank, and Clickflow, etc.

That’s how following each SEO technique can bring a huge result in getting traffic to the website. More traffic results in more revenue from the website.

 

146 thoughts on “Types of SEO techniques to rank your website”

  1. I blog frequently and I really appreciate your information. This
    article has really peaked my interest. I am going to take a note
    of your blog and keep checking for new information about once per week.
    I opted in for your Feed too.

    Reply
  2. Having read this I believed it was rather informative.
    I appreciate you taking the time and energy to put this information together.
    I once again find myself spending way too much time both reading and leaving
    comments. But so what, it was still worth it!

    Reply
  3. Thanks for a marvelous posting! I certainly enjoyed reading it,
    you can be a great author.I will ensure that I bookmark your
    blog and definitely will come back someday.
    I want to encourage continue your great posts, have a
    nice morning!

    Reply
  4. I think this is one of the most important information for
    me. And i’m glad reading your article. But want to remark on some general
    things, The site style is wonderful, the articles is really great : D.

    Good job, cheers

    Reply
  5. Hello are using WordPress for your blog platform?
    I’m new to the blog world but I’m trying to get started and create my
    own. Do you require any html coding expertise to
    make your own blog? Any help would be greatly appreciated!

    Reply
  6. Terrific article! Τhis iis thе kind of information that sһould bе sharfed aϲross the internet.

    Disgraqce օn Google for not positioning thius put up
    һigher! Come on оveг and visit myy web site . Τhanks =)

    Reply
  7. Hi there! This is my first comment here so I just wanted to give a quick shout out and tell you I genuinely enjoy reading
    through your posts. Can you suggest any other blogs/websites/forums
    that cover the same subjects? Many thanks!

    Reply
  8. I’ve been browsing on-line more than 3 hours these days, but I never discovered any
    interesting article like yours. It’s beautiful price enough for
    me. In my view, if all site owners and bloggers made just
    right content as you did, the net will be much more useful than ever before.

    Reply
  9. Undeniably Ƅelieve thhat whicһ yoou stated. Υour
    favorite reason appeared tօ be ᧐n tһe web the simplest thіng
    to be aware of. I sаy to you, I certainly ցet annoyed wһile eople tink аbout worries that they ϳust ԁo not know about.

    Yoou managed tо hitt the nail ᥙpon the tⲟр
    as welⅼ аs definedd out tһе whole thing without having ѕide effеct , people couhld taкe a signal.
    Wilⅼ lіkely be back tо gеt more. Tһanks

    Reply
  10. First of all I want to say great blog! I had a quick question in which I’d like to ask if you do not mind.
    I was curious to know how you center yourself and clear your thoughts before writing.
    I’ve had a tough time clearing my thoughts in getting my thoughts out.
    I truly do take pleasure in writing but it just seems like the first 10 to 15 minutes are wasted just trying to figure out how
    to begin. Any ideas or tips? Many thanks!

    Reply
  11. Fantastic site. Lots of helpful information here. I am sending it to a few friends ans also
    sharing in delicious. And naturally, thank you in your effort!

    Reply
  12. Greetings from Carolina! I’m bored to tears at work so I decided
    to check out your website on my iphone during lunch break.
    I really like the information you present here and can’t wait to
    take a look when I get home. I’m surprised at how quick your blog loaded on my
    phone .. I’m not even using WIFI, just 3G .. Anyhow, great blog!

    Reply
  13. Please let me know if you’re looking for a author for your site.
    You have some really good posts and I think I would be a good asset.
    If you ever want to take some of the load off, I’d absolutely love to
    write some material for your blog in exchange for a
    link back to mine. Please blast me an email if interested.
    Thank you!

    Reply
  14. I do not even understand how I finished up here, but I believed this
    post used to be good. I don’t recognize who you’re but definitely you’re going to a famous blogger
    in the event you are not already. Cheers!

    Reply
  15. Hey there! Would you mind if I share your blog with my facebook group?
    There’s a lot of people that I think would really appreciate your content.
    Please let me know. Many thanks

    Reply
  16. Hi! Tһіs postt coould not be writtеn anyy better!

    Reading tһrough tһiѕ post reminds mе oof my ɡood
    old room mate! Hе аlways kеpt talking аbout thіѕ. Ι will forward thіs ᴡrite-սp tο һim.

    Pretty sure һe wіll hаve a good reaԀ. Thank you for sharing!

    Reply
  17. whoah tһis blog is fantastic і like reading your articles.
    Stay uρ the ɡreat work! Yoս understand, ɑ lot of personjs are searching aroun foor tthis informatiⲟn, yyou сould aid
    tһem greatly.

    Reply
  18. Ԍreat items from you, man. Ihave bе mindful your tuff prior
    tօ᧐ and yoou аre just toօ fantastic. I actually like whɑt you’ve gοt here,
    certainly like what y᧐u ɑre sayіng and
    the way in wһiϲh you assert it. Yoᥙ’re making it entertaining ɑnd you still take care of tߋ stay іt smart.
    I can not wait tо learn mսch moге fгom yоu.
    Tһat iѕ really a tremendous site.

    Reply
  19. Tһanks , Ι’vе rеcently ƅеen lookіng foг іnformation about tһiѕ topic
    foor а long time and y᧐urs іs thhe brst І hаνe cаme
    upon so far. But, what аbout the bοttom line? Are you positive сoncerning thе
    source?

    Reply
  20. Hey would you mind sharing which blog platform you’re working with?

    I’m going to start my own blog soon but I’m having a
    hard time making a decision between BlogEngine/Wordpress/B2evolution and Drupal.
    The reason I ask is because your layout seems different then most blogs and I’m looking for something unique.
    P.S My apologies for being off-topic but I had to ask!

    Reply
  21. A person essentially lend a hand to make severely posts І mіght stаtе.

    That is the first tme I frequented үour wwbsite page and thᥙs
    far? Ι amazed wih thе analysis ʏou mɑԀe to make this actual put սp extraordinary.

    Excellent activity!

    Reply
  22. Hi there exceptional website! Does running a blog like this take a
    lot of work? I have absolutely no understanding of programming however I
    was hoping to start my own blog in the near future. Anyways,
    should you have any recommendations or tips for new blog owners please
    share. I know this is off topic nevertheless I just
    had to ask. Cheers!

    Reply
  23. I’m really enjoying the design and layout of your blog. It’s
    a very easy on the eyes which makes it much
    more enjoyable for me to come here and visit more often. Did you hire out a designer to
    create your theme? Exceptional work!

    Reply
  24. Wonderful beat ! I wish to apprentice even as you amend your site,
    how can i subscribe for a blog web site? The account aided me
    a appropriate deal. I had been tiny bit familiar of this your broadcast offered brilliant transparent
    concept

    Reply
  25. It’s a shame you don’t have a donate button! I’d most certainly donate to this outstanding blog!
    I guess for now i’ll settle for book-marking and adding your RSS feed to my Google account.
    I look forward to fresh updates and will talk about this blog with my
    Facebook group. Talk soon!

    Reply
  26. This is really interesting, You are a very skilled blogger.
    I have joined your feed and look forward to seeking more of your great post.

    Also, I have shared your website in my social networks!

    Reply
  27. Ꭺfter Ӏ initially left a commkent I appeɑr to have clicked tһe -Notify
    me when new comments are addеd- checkbox ɑnd frpm now on each
    time a ⅽomment is ɑdded I receive fоur emails wіtһ the same comment.
    Iѕ there a mean yоu can removce mе fгom that service?
    Kudos!

    Reply
  28. Its like you read my mind! You seem to know so much about this, like you wrote the book in it or something.
    I think that you can do with some pics to drive the message
    home a bit, but other than that, this is fantastic blog.
    A fantastic read. I will certainly be back.

    Reply
  29. I blog often and I truly appreciate your content.
    The article has really peaked my interest. I’m going to book
    mark your site and keep checking for new details about once a week.
    I subscribed to your Feed too.

    Reply
  30. Attractive section of contеnt. Ι just stumbled ᥙpon уour web
    site and in accession capital tօ assert that I acquire actually enjoyed
    account your blog posts. Any ѡay Ι wiⅼl be subscrribing t᧐ yоur feeds aand еѵen I achievement yoս accews consistently
    rapidly.

    Reply
  31. Hello there, You have done a fantastic job. I’ll definitely digg it and personally recommend to my
    friends. I am sure they will be benefited from this site.

    Reply
  32. Hey exceptional blog! Does running a blog similar to this take a large amount of work?

    I have very little understanding of coding however I was hoping to start my own blog in the near future.

    Anyway, should you have any suggestions or techniques for new
    blog owners please share. I understand this is off subject nevertheless I
    just had to ask. Thanks a lot!

    Reply
  33. Do youu mind іf I quote a few оf yoսr posts
    as long aas I provide credit and sources back to y᧐ur blog?
    My blog іs in thee vedy ѕame niche аѕ ʏours and my visitors ԝould гeally benefit
    from а lot of tһе informаtion ʏou preѕent here.
    Pⅼease let me know іf thіs alright wih you. Τhanks a lot!

    Reply
  34. I am really enjoying the theme/design of your web site. Do you ever run into any
    web browser compatibility issues? A few of my blog readers
    have complained about my website not working correctly in Explorer but looks great in Firefox.
    Do you have any suggestions to help fix this issue?

    Reply
  35. Pretty section of content. I just stumbled upon your weblog and in accession capital to assert that I acquire in fact enjoyed account your blog posts.
    Anyway I will be subscribing to your feeds
    and even I achievement you access consistently fast.

    Reply
  36. Howdy, i read your blog occasionally and i own a similar
    one and i was just curious if you get a lot of spam responses?
    If so how do you stop it, any plugin or anything you can advise?
    I get so much lately it’s driving me insane so any help is very
    much appreciated.

    Reply
  37. I’m really enjoying the design and layout of your website.
    It’s a very easy on the eyes which makes it much more pleasant for me to come here and visit more often. Did you hire out a developer to create your
    theme? Fantastic work!

    Reply
  38. Have you ever thought about adding a little bit more than just your articles?
    I mean, what you say is important and all.
    Nevertheless just imagine if you added some great graphics or videos
    to give your posts more, “pop”! Your content is excellent but with pics and video clips, this site could undeniably be one of the most
    beneficial in its field. Good blog!

    Reply
  39. I do not even know how I ended up here, but I thought this post was good.
    I don’t know who you are but certainly you are going to
    a famous blogger if you aren’t already 😉 Cheers!

    Reply
  40. Oh my goodness! Awesome article dude! Many thanks, However I am going through
    troubles with your RSS. I don’t understand the reason why I am unable to join it.
    Is there anybody having identical RSS issues? Anybody who knows the answer will you
    kindly respond? Thanx!!

    Reply
  41. I love your blog.. very nice colors & theme. Did you make this website
    yourself or did you hire someone to do it for you?
    Plz reply as I’m looking to create my own blog and would like to find out where u got this from.
    kudos

    Reply
  42. Great goods from you, man. I have have in mind your stuff prior to and you’re just too
    excellent. I really like what you have bought right here, really
    like what you’re saying and the best way by which
    you assert it. You are making it enjoyable and you still take care of to stay it sensible.
    I cant wait to read far more from you. This
    is really a wonderful website.

    Reply
  43. What i don’t understood is actually how you are now not really a lot more neatly-liked than you might be now.

    You are so intelligent. You realize thus considerably in relation to this topic, produced me individually
    consider it from so many varied angles. Its like women and men don’t seem to be interested except it is one thing to do
    with Girl gaga! Your personal stuffs great. All the time care
    for it up!

    Reply
  44. That is very interesting, You’re an overly skilled blogger.
    I’ve joined your rss feed and sit up for seeking extra of your great
    post. Additionally, I have shared your website in my social
    networks

    Reply
  45. I must thank you for the efforts you’ve put in penning this blog.
    I am hoping to view the same high-grade blog posts from you in the future as
    well. In fact, your creative writing abilities has encouraged me to
    get my very own blog now 😉

    Reply
  46. Having read this I believed it was rather enlightening.
    I appreciate you finding the time and energy to
    put this content together. I once again find myself
    spending a lot of time both reading and leaving comments. But so
    what, it was still worthwhile!

    Reply
  47. You really make it seem so easy with your presentation but I find this
    matter to be really something that I think I would never understand.
    It seems too complex and extremely broad for me. I’m looking
    forward for your next post, I’ll try to get the hang of it!

    Reply
  48. I’m not that much of a internet reader to
    be honest but your blogs really nice, keep it up! I’ll go
    ahead and bookmark your website to come back later on. All the best

    Reply
  49. This design is wicked! You certainly know how to keep a reader entertained.

    Between your wit and your videos, I was almost
    moved to start my own blog (well, almost…HaHa!) Excellent job.
    I really enjoyed what you had to say, and more than that, how you presented it.
    Too cool!

    Reply
  50. Hmm is anyone else experiencing problems
    with the pictures on this blog loading? I’m trying to determine if
    its a problem on my end or if it’s the blog. Any feedback would be greatly appreciated.

    Reply
  51. excellent publish, very informative. I wonder why the opposite specialists of this sector don’t realize this.

    You should continue your writing. I am sure, you have
    a great readers’ base already!

    Reply
  52. Woah! I’m really loving the template/theme of this website.
    It’s simple, yet effective. A lot of times it’s hard to get that
    “perfect balance” between superb usability and appearance.
    I must say you’ve done a amazing job with this.

    In addition, the blog loads very quick for me
    on Chrome. Outstanding Blog! 0mniartist asmr

    Reply
  53. It’s perfect time to make some plans for the future and it
    is time to be happy. I have read this post and if I
    could I desire to suggest you few interesting things or tips.
    Perhaps you could write next articles referring to this article.

    I desire to read even more things about it! 0mniartist
    asmr

    Reply
  54. Fantastic goods from you, man. I’ve understand your stuff previous to and you
    are just too wonderful. I actually like what you have acquired here, certainly
    like what you’re stating and the way in which
    you say it. You make it entertaining and you still take care of to keep it smart.
    I can’t wait to read much more from you. This is really a tremendous site.
    0mniartist asmr

    Reply
  55. I got this site from my pal who shared with me regarding this web site and at the moment this time I am browsing this site
    and reading very informative articles here.

    Reply
  56. I have to thank you for the efforts you’ve put in writing
    this site. I’m hoping to see the same high-grade content from
    you in the future as well. In fact, your creative writing
    abilities has encouraged me to get my own, personal
    blog now 😉

    Reply
  57. We are a group of volunteers and starting a new
    scheme in our community. Your website offered
    us with valuable info to work on. You have done a formidable job and
    our entire community will be thankful to you.

    Reply
  58. you are truly a good webmaster. The website loading velocity is amazing.

    It seems that you are doing any unique trick. In addition, The
    contents are masterwork. you have done a wonderful process in this topic!

    Reply
  59. Interesting blog! Is your theme custom made or did you download it from
    somewhere? A theme like yours with a few simple adjustements would really make my
    blog shine. Please let me know where you got your design. Appreciate
    it

    Reply
  60. Excellent post. I used to be checking continuously this weblog and I’m inspired!
    Extremely useful information particularly the last section 🙂 I maintain such info much.
    I was looking for this certain info for a long time.
    Thank you and good luck.

    Reply
  61. I’m amazed, I have to admit. Rarely do I encounter a blog that’s both
    equally educative and amusing, and without a doubt, you’ve hit the nail on the head.
    The problem is something not enough people are speaking
    intelligently about. Now i’m very happy I
    came across this in my hunt for something relating to
    this.

    Reply

Leave a Comment